VDH has successfully coordinated and prepared the client for earned media interviews and coverage in several of the region’s most influential publications, including Crain’s Detroit Business, DBusiness, and Automotive News. Lunsford was also featured in on-air interviews to discuss her business success and future workforce development with Editorial Director Chuck Stokes on WXYZ-TV and with Nolan Finley, Detroit News editorial director and co-host of Detroit Public Television’s MiWeek, among others.
We have also worked to maintain relationships with a variety of industry and general interest media, focused on other aspects of GS3 Global’s success, and on Lunsford as a business leader. We’ve continued to diversify Lunsford’s media presence among a broader spectrum of outlets while maintaining strong relationships with the publications that had been instrumental in first establishing GS3 Global and Lunsford’s public profile.
VDH has researched and crafted successful applications for Crain’s Detroit Business’s 100 Most Influential Women, Corp! Magazine’s Diversity Business Leaders and DBusiness’s Powered by Women, resulting in subsequent media coverage, interviews, and speaking engagements. Lunsford’s public appearances have included presentations given at the annual DBusiness “Powered by Women” event, the inaugural Automotive News “Leading Women Network” conference and the 2016 TieCon Detroit conference. Lunsford has taken part in panel discussions at the Automotive News and TieCon events, as well as the 2016 NAWBO “Women on Board” event.
Since 2017, we’ve continued to position Lunsford as a successful business leader in the manufacturing industry. She continues to make frequent panel appearances at various automotive and women business events, such as the AN Leading Women Network Conference, the U.S. Chamber of Commerce’s #LetsGrow roundtable, AWAF Leadership in Motion, the 2018 Driven Youth Symposium and the Detroit Policy Conference. She has also won additional leadership and company awards, including Crain’s Detroit Business’s Most Notable Women in Manufacturing and Small Business Association of Michigan’s 50 Companies to Watch.
Most recently, she has been named one of Automotive News’ 100 Leading Women in North American Automotive Industry for the second time in a row.
GS3 Global, alongside the seven sister companies that make up the Deshler Group, continues to be a proud client of Van Dyke Horn.